Sideblog
m::four
m::four are Manchester City Council’s in-house design team, and are responsible for the complete programme of cultural, social and sporting events for 2010/11. The creative has been launched across the city with a series of intriguing six sheets featuring a striking graphic eye. The concept centres on the eye being held open with a match stick – suggesting Manchester residents won’t want to miss a moment of the exciting programme of events. The chaps at m::four commented, “We needed to come up with a strong brand identity for the programme that would create a real buzz around Manchester. The eye graphic was the perfect solution to what was a really wide creative brief.”
